By Leon Mann,Janet Chan
In many sleek economies, creativity, the fundamental prerequisite for innovation, has a tendency to be assumed or ignored whereas the catchphrase "innovation" dominates the sector of commercial because the key to nationwide functionality and competitiveness. Creativity and Innovation in enterprise and past illustrates the ways that creativity spurs innovation and innovation permits creativity – not just within the nation-states of industrial and administration, the place the innovation is frequently said and mentioned, yet through the social sciences. With contributions from specialists in fields as far-flung as coverage, background, economics, fiscal geography, sociology, legislations, psychology, social psychology and schooling, as well as enterprise and administration, this quantity explores the manifold avenues for creativity and innovation at many degrees together with state, quarter, urban, establishment, organization, and group across a multitude of sectors and settings.
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Creativity and Innovation in Business and Beyond: Social Science Perspectives and Policy Implications (Routledge Studies in Innovation, Organization and Technology) by Leon Mann,Janet Chan
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