By Traci Browne

ISBN-10: 0789749130

ISBN-13: 9780789749130

modern new social and digital systems and applied sciences can assist rework how you industry via tradeshows, indicates, and occasions - assisting you supercharge functionality on each metric that issues to you. The Social Tradeshow is the 1st useful advisor to utilizing those new instruments to arrive extra customers, shut extra revenues, and earn extra gains. popular advisor and inspiration chief Traci Browne covers each step of the method, revealing what works (and what doesn't). She bargains sensible suggestion, lifelike examples, and actionable principles for corporations of all sizes, in either B2B and B2C markets. realize easy methods to: * Create objectives, measurable goals, and methods * establish the instruments and methods probably to be just right for you * combine social media and digital occasions with present pre-show, at-show and post-show strategies * keep away from older "virtual" suggestions which have been confirmed to fail * utilize dwell streaming, video interviewing, cellular polling, and different ideas * extend and increase your group of shoppers and customers year-round * reveal the price of social media to key decision-makers

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The Social Trade Show: Leveraging Social Media and Virtual Events to Connect With Your Customers (Que Biz-Tech) by Traci Browne


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